Lifecycle Marketing Senior Strategist - Remote

Overview

The Lifecycle Marketing Senior Strategist will lead email and SMS marketing strategies for clients, focusing on audits, content, and campaign execution while collaborating cross-functionally to optimize performance.

In Short

• Define and drive email marketing strategy for clients.
• Manage daily operations of email marketing, including content and deployment.
• Build and manage automated email marketing programs.
• Use data to test, measure, and optimize marketing programs.
• Collaborate with internal digital channels.
• Deliver reporting metrics and strategic recommendations.
• Train team members on strategic tactics.
• Employ AI technologies for business process optimization.
• Utilize Power Digital's Nova ecosystem.

Requirements

• 5+ years in email marketing strategy and campaign management.
• Strong analytical and strategic copywriting skills.
• Experience with email platforms like Klaviyo or Hubspot.
• SMS marketing experience.
• Expertise in email best practices.
• Knowledge of HTML/CSS for email coding.
• Strong communication and presentation skills.
• Team management experience preferred.

Benefits

• Base salary + commission opportunities.
• Comprehensive medical, dental, and vision insurance.
• 401(k) plan with employer matching.
• Unlimited Time Off from day one.
• Paid Volunteer Time Off (VTO).
• Flexible work environment: remote, in-office, or hybrid.
• Work From Home stipend.
• Employee Assistance Program (EAP).
• 12 national holidays + 2 mental health days.
• Opportunities for growth and leadership.