Regional Marketing Specialist (French or German Speaking) - Remote

Overview

At Poka, we’re transforming how frontline teams operate, learn, and solve problems. Our connected worker platform is purpose-built for manufacturing, empowering frontline workers to share knowledge, collaborate in real-time, and drive continuous improvement.

In Short

• Plan, execute, and optimize multi-channel campaigns across email, paid social, search, webinars, events, and nurture workflows.
• Build targeted campaigns for specific ICP segments across multiple regions (UK&I, DACH, France, and more).
• Drive measurable impact on pipeline metrics such as MQLs, SQLs, CPL, and Contributed Pipeline.
• Support Account-Based Marketing by creating tailored programs for priority accounts.
• Manage campaigns in multi-language environments (primarily English, German, and French).
• Work in partnership with local sales teams to ensure regional marketing activity aligns with sales strategy.
• Support planning and execution of field events and regional activations.
• Analyze campaign results, identify optimization opportunities, and report on performance.

Requirements

• 2 - 5 years of experience in campaign execution, ideally within a B2B SaaS or technology environment.
• Strong hands-on experience running multi-channel digital campaigns.
• Experience in planning and coordinating events, both digital and in-person.
• Familiarity with Account-Based Marketing approaches and tools.
• Experience managing multi-language campaigns (English required; German and/or French is required).
• Confident in building and optimizing email journeys, landing pages, and paid social/search campaigns.
• Data-driven mindset with a focus on performance improvement.
• Organized, collaborative, and comfortable owning campaigns from planning to reporting.

Benefits

• Join a fast-growing global team redefining the future of frontline manufacturing workers.
• Work in an environment where marketing experimentation is encouraged.
• Be part of a collaborative culture that invests in learning and personal development.
• Make a tangible impact - your campaigns will directly shape our footprint across Europe.