Growth Insights Manager - Remote

Overview

PointClickCare is a leading North American healthcare technology platform enabling meaningful care collaboration and real‐time patient insights. The Growth Insights Manager will analyze trends and provide insights to support the company's growth strategy.

In Short

• Analyze campaign performance trends to provide actionable insights.
• Develop optimization strategies for marketing campaigns.
• Review data to understand customer response to marketing efforts.
• Manage the insights strategy and perform analysis on customer behaviors.
• Translate data into actionable growth strategies for leadership.
• Collaborate with data professionals to uncover hidden opportunities.
• Utilize statistical modeling and correlation analysis for campaign optimization.
• Work with various teams including Marketing Operations and Business Operations.

Requirements

• Degree or certifications in Data Management, Analytics, Mathematics, or Computer Science.
• 6+ years of experience in Digital B2B Marketing Analytics.
• Understanding of Buyer Journey Engagement and Lifecycle Marketing Performance.
• Experience in fast-paced, high-growth environments.
• Knowledge of measurement, reporting, and analytical techniques.
• Strong understanding of UI/UX and marketing analytics technology.
• Proficiency in Google Analytics, SEO, SEM, and funnel metrics.
• Experience with SQL and BI tools.
• Familiarity with Salesforce dashboards.
• Understanding of B2B Marketing channels.

Benefits

• Opportunity to work in a vibrant culture focused on meaningful work.
• Career advancement opportunities.
• Impactful role in healthcare technology.
• Collaboration with talented colleagues.