Brand Content Strategist (Financial Services) - Remote

Overview

The Brand Content Strategist will focus on creating high-performing digital marketing content for clients in the financial services industry, utilizing data to craft language that resonates with customers.

In Short

• Develop multi-channel marketing content using Persado’s platform.
• Design and execute A/B and multivariate tests.
• Analyze performance data to derive actionable insights.
• Collaborate with clients on testing strategies and campaign objectives.
• Ensure timely delivery of campaigns aligned with business goals.
• Work with internal teams to meet customer KPIs.

Requirements

• 2-4 years of experience in copywriting or content strategy.
• Ability to align with brand voice.
• Strong skills in writing, strategy, analytics, and technology.
• Data-driven mindset with a curiosity for customer engagement.
• Excellent communication skills.
• Time management and organizational skills.
• Proficiency in Microsoft Excel and G suite.
• Experience with A/B testing preferred.

Benefits

• Hybrid working model with remote and in-office options.
• Competitive compensation packages.
• Generous global benefits.
• 401k matching and pension scheme options.
• Professional growth opportunities.
• Flexible time off policies.
• Paid volunteer days and charitable donation matching.