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Senior Product Marketing Manager - SME - Remote

Posted 124 weeks ago
Marketing
Full Time
FR

Overview

The Senior Product Marketing Manager will have a significant impact on the daily life of entrepreneurs in France and Europe by defining the strategy for a new scope and working closely with product and business teams to grow market share.

In Short

  • Define the role and strategy for the SME track.
  • Work on sales-led go-to-market strategies.
  • Launch features for larger companies and ensure adoption.
  • Craft messaging and positioning for the segment.
  • Orchestrate feature releases into limited product launches.
  • Own the feedback loop between Product and Business teams.
  • A/B test adoption channels.
  • Act as the main contact point between Sales and Product teams.
  • Familiarize with the product and accounting industry.
  • Shape go-to-market strategies and influence Product roadmap.

Requirements

  • Familiarity with B2B Sales methods.
  • Strong organizational skills.
  • Ability to collaborate with various teams.
  • Excellent communication skills in French and English.

Benefits

  • Work fully remotely or from an office in Paris.
  • Competitive compensation package.
  • Company shares.
  • Additional vacation days.
  • Lunch credits.
  • Healthcare coverage.
  • Home office budget.
  • Access to fitness spaces and wellness activities.
  • Latest Apple equipment.
  • A vibrant social community.
Pennylane logo

Pennylane

Pennylane is a dynamic company focused on providing exceptional support to accounting firms. With a commitment to enhancing client efficiency and satisfaction, Pennylane fosters a collaborative environment where team leaders guide and develop their members. The company values professional growth, effective communication, and continuous improvement of work processes. Pennylane offers a range of benefits, including comprehensive health insurance, meal vouchers, and opportunities for personal development, making it an attractive workplace for those in the accounting and management sectors.

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