Virtual Assistant Marketing & Automation Specialist - Remote

Overview

Formula Fitness is a premier boutique personal training gym located in Los Alamitos, California, specializing in semi-private training for adults over 30. As a growing business approaching $1M in annual revenue, we are looking for a dedicated and highly technical Virtual Assistant to join our team. This is a full-time, long-term position designed for a professional who seeks ownership over systems and thrives in a data-driven environment.

In Short

• Build and maintain complex workflows and automations within GoHighLevel.
• Manage platform integrations using Zapier, Make, or APIs.
• Perform regular updates and maintenance on the WordPress website.
• Utilize AI tools to develop chatbots and automate documentation.
• Create data dashboards and pull weekly reports.
• Execute and monitor email and SMS marketing campaigns.
• Manage social media scheduling and community engagement.
• Design marketing collateral using Canva.
• Monitor lead flow within the CRM.
• Support local SEO efforts and Google Business Profile management.

Requirements

• Experience with GoHighLevel and marketing automation tools.
• Strong technical skills in managing integrations and workflows.
• Proficiency in WordPress and website maintenance.
• Familiarity with AI tools for automation.
• Ability to create and analyze data dashboards.
• Strong written and verbal communication skills.
• Experience in social media management and marketing.
• Knowledge of SEO best practices.
• Creative skills for designing marketing materials.
• Ability to work independently and manage multiple tasks.

Benefits

• Opportunity to work in a growing company.
• Flexible work environment with remote work options.
• Ownership over systems and processes.
• Supportive team culture.
• Professional development opportunities.