Product Marketing Manager, Wallet - Remote

Overview

OnePay is a consumer financial services app with an exceedingly simple mission: to help people achieve financial progress.

In Short

• Join a growing team as a Product Marketing Manager for the OnePay Wallet.
• Drive engagement marketing strategies to enhance customer activation and retention.
• Design and optimize omnichannel lifecycle marketing campaigns.
• Own the engagement marketing roadmap with a focus on customer impact.
• Lead A/B testing strategies to optimize marketing efforts.
• Collaborate with Product, Analytics, Creative, Marketing Ops, and Legal teams.
• Monitor performance metrics and turn data insights into actionable strategies.
• Understand customer journeys and identify opportunities for improvement.
• Manage content and messaging strategies across lifecycle stages.
• Track KPIs and report on campaign effectiveness.

Requirements

• 5+ years of experience in lifecycle or product marketing.
• Hands-on experience with CRM and marketing automation tools.
• Strong audience segmentation and behavioral targeting skills.
• Proven experience with A/B testing and experimentation.
• Excellent collaboration skills across diverse teams.
• Strategic and tactical thinking abilities.
• Comfortable navigating ambiguity and making informed decisions.
• Ability to structure open-ended problems and thrive in fast-paced environments.
• A growth mindset and passion for improving customer experiences.
• Experience with reporting tools and translating data into recommendations.

Benefits

• Competitive salary, stock options, and health benefits from Day 1.
• 401(k) plan with company match.
• Remote-friendly work environment and flexible time off.
• Inclusive culture with opportunities for personal and professional growth.