Field Marketing Manager - Remote

Overview

Northbeam is excited to add a Field Marketing Manager to our team. This role combines strategic planning with hands-on execution to deliver unique, impactful events that drive brand awareness, lead generation, and customer engagement. The ideal candidate has 3-5 years of experience, strong technical acumen, and deep familiarity with the eCommerce, analytics, or marketing attribution space. Experience in business development or sales is a plus. This role is fully remote!

In Short

• Plan, organize, and execute a variety of events, including conferences, webinars, curated events, and partner co-marketing initiatives.
• Manage end-to-end event logistics, including venue selection, vendor coordination, staffing, and on-site management.
• Ensure all events align with Northbeam's marketing objectives and deliver measurable ROI.
• Design and implement lead generation campaigns tied to events, ensuring alignment with sales goals.
• Collaborate with marketing, sales, and partnerships teams to drive pre-event outreach and post-event follow-ups for maximum impact.
• Develop strategies for targeting key accounts through Account-Based Marketing (ABM) at events.
• Manage event budgets meticulously to maximize impact while staying within financial constraints.
• Track and report on key performance indicators (KPIs) for each event, including pipeline metrics and revenue outcomes.
• Oversee the creation of event-related marketing materials.
• Ensure deadlines are met and maintain clear communication and expectations with stakeholders throughout the event lifecycle.

Requirements

• 3-5 years in field marketing or event management roles within B2B technology or eCommerce industries.
• Hubspot proficiency, familiarity with ecommerce KPIs, attribution models, and analytics-driven decision-making.
• Demonstrated success in planning and executing events that generate leads and enhance brand presence.
• Strong written and verbal communication skills for creating compelling event narratives.
• Proven ability to manage multiple projects simultaneously while meeting deadlines and budgets.

Benefits

• Join a high-growth startup with a collaborative team.
• Opportunity to work remotely.
• Be part of a company that values authenticity, integrity, and accuracy.
• Engage with innovative marketing strategies and events.
• Contribute to the growth of disruptive ecommerce brands.