Social Media Specialist - Remote

Overview

A talented and passionate Social Media Specialist is needed to enhance engagement on social media platforms and expand the customer base for Mukuru, a growing fintech organization.

In Short

• Create content strategies for social media aligned with the overall digital marketing strategy.
• Conduct market research to identify trends and opportunities.
• Manage social media campaigns and collaborate with marketing teams.
• Track and report on social media performance metrics.
• Assist in developing social media policies and compliance.
• Optimize social media activities through analysis and testing.
• Evaluate emerging media and recommend applications for campaigns.
• Participate in monthly KPI discussions and performance meetings.
• Stay updated on industry developments and new product launches.
• Contribute to the continuous improvement of the digital marketing function.

Requirements

• Experience in social media marketing and content creation.
• Strong copywriting skills and understanding of brand guidelines.
• Ability to analyze social media metrics and report insights.
• Familiarity with social media tools and analytics platforms.
• Knowledge of regulatory compliance in digital marketing.
• Excellent communication and collaboration skills.
• Proficiency in developing and executing marketing strategies.
• Willingness to continuously learn and adapt to new trends.
• Ability to work independently in a remote environment.
• Understanding of the fintech industry is a plus.

Benefits

• Opportunity to work in a fast-paced, growth-focused environment.
• Contribute to impactful social media strategies.
• Collaborate with a dynamic team of professionals.
• Flexibility to work remotely.
• Professional development opportunities.
• Diversity and inclusion in hiring practices.