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Brand Awareness Specialist - Remote

Posted 2 days ago
Marketing
Full Time
Colombia

Overview

The Brand Awareness Specialist is responsible for defending the positioning of medications among healthcare professionals by developing and implementing strategies to strengthen the company's positioning, generate interest, and build a positive reputation through various channels.

In Short

  • Develop and implement strategies for drug positioning.
  • Analyze and monitor KPIs of implemented strategies.
  • Collaborate with different areas of the company for a 360-degree business view.
  • Analyze competitors to manage positioning defense strategies.
  • Ensure compliance with industry regulations.
  • Foster relationships with opinion leaders and medical associations.
  • Align optimization initiatives with business growth objectives.
  • Lead and manage projects ensuring deadlines and quality.
  • Define clear KPIs that contribute to revenue and stakeholder satisfaction.
  • Communicate effectively with team members and stakeholders.

Requirements

  • Professional in Marketing, Administration, or Communication.
  • Minimum 1 year of professional experience, preferably in the pharmaceutical industry.
  • Intermediate to advanced English proficiency.
  • Proficient in Microsoft Office.
  • Asertive communication and time management skills.
  • Strategic planning abilities.

Benefits

  • Work in a leading global healthcare company.
  • Opportunity to contribute to strategic objectives.
  • Flexible work arrangements.
  • Engage with diverse stakeholders.
  • Professional development opportunities.

M.O

MSD OU

1000 Merck Sharp & Dohme LLC, also known as Merck & Co., Inc., is a global leader in healthcare with a diverse portfolio that includes prescription medicines, vaccines, and animal health products. With a legacy spanning over a century, the company is committed to innovation and ethical integrity, striving to achieve new milestones in global healthcare. The Human Health Digital, Data and Analytics (HHDDA) team focuses on leveraging data-driven solutions to enhance forecasting and market trend analysis in key therapeutic areas. Merck Sharp & Dohme fosters an inclusive and diverse workplace, encouraging collaboration and the exchange of diverse ideas to drive breakthrough innovations.

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