Principal, Growth Marketing - Remote

Overview

At Moxie, we empower entrepreneurs to launch, run, and grow their own aesthetics businesses with a combination of software and services. In just over three years, we have grown from an idea to a global, remote-first team of more than 140 people. Our business is in the top decile for growth, and our team is consistently described as high-trust, low-ego, and high-output.

In Short

• Own and scale our full-funnel demand gen strategy across outbound, paid, SEO, and lifecycle.
• Design and launch creative, data-driven campaigns that generate pipeline from upmarket, multi-provider practices.
• Build and optimize marketing systems and infrastructure—from tools and workflows to attribution and dashboards.
• Strengthen performance tracking and insights, and drive experimentation to unlock new growth loops.
• Partner across functions to coordinate GTM plays, improve handoffs, and mentor others across the org.

Requirements

• Deep experience in growth marketing at B2B startups (Series A–C preferred) with 5–10+ years owning demand gen/growth marketing functions.
• Proven ability to launch full-funnel campaigns that convert—especially ABM-style outbound, SEO, and paid programs.
• Strong technical and operational chops across marketing tools, analytics, and performance optimization.
• A data-obsessed, performance-driven mindset with strong instincts for experimentation and iteration.
• A collaborative leader who works well with Sales, PMM, and RevOps, and thrives in cross-functional environments.
• Experience mentoring others and shaping the growth function at an early-stage company.

Benefits

• Above all, we’re in this to empower small business owners to own and grow their businesses.
• This is a dream role for a creative, analytical growth marketer who wants full ownership of the engine—and the ability to build it right.
• You’ll have autonomy, smart collaborators, and the mandate to make bold moves.
• We have much left to build, with the potential for real success.