Remote Otter LogoRemoteOtter

Senior Lifecycle Marketing Specialist - Remote

Posted 13 hours ago
Marketing
Full Time
Germany

Overview

As a Senior Lifecycle Marketing Specialist, you will turn customer data into lifecycle experiences and help drive lifetime value across multiple markets.

In Short

  • Own Braze as the primary lifecycle platform.
  • Design, launch, and iterate marketing and transactional lifecycle journeys.
  • Define and own lifecycle KPIs, dashboards, and reporting.
  • Plan and run A/B tests and experimentation frameworks.
  • Ensure lifecycle communications are scalable and compliant.
  • Act as the internal expert for lifecycle marketing.

Requirements

  • 4+ years of experience in CRM or lifecycle marketing roles.
  • Hands-on experience with Braze or a comparable CRM platform.
  • Strong analytical skills to turn data into actionable insights.
  • Proven ability to own complex lifecycle systems end-to-end.
  • Experience operating multi-language lifecycle programs.
  • Fluent in English; additional languages are a plus.

Benefits

  • Competitive salary and stock options.
  • Flexibility to work remotely and in the office.
  • Generous vacation policy.
  • Annual €1,000 learning budget.
  • Well-equipped office environment.
  • Diverse international team.
Mintos logo

Mintos

Mintos is a rapidly expanding platform dedicated to making passive income investing simple, transparent, and accessible for millions of people across Europe. The company focuses on building a high-quality investment offering that supports better outcomes for investors, emphasizing the evaluation and monitoring of fixed-income opportunities. With a diverse international team of over 170 professionals from more than 17 countries, Mintos fosters an inclusive workplace that values different perspectives and experiences. The company is committed to fairness in compensation and representation, and it offers competitive salaries, stock options, and a generous vacation policy to support the well-being and growth of its employees.

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