Senior Content Manager - Remote

Overview

As our Senior Content Manager, you will be responsible for developing and executing a content strategy to build brand awareness, generate and progress the pipeline, and increase customer retention for LivePerson.

In Short

• Pitch and create high-quality content that educates and inspires our audience.
• Write and edit a variety of marketing assets, including ebooks, blog posts, and case studies.
• Develop data-driven industry reports and infographics.
• Incorporate content marketing best practices for SEO and analytics.
• Help build and manage a bench of freelance writers.
• Conduct strategic content assessments to identify content opportunities.
• Leverage data analysis and user research to inform strategic decisions.
• Work cross-functionally with design, product marketing, and sales teams.
• Map content needs against our customer lifecycle.
• Identify innovative ways to integrate generative AI into the content strategy.

Requirements

• At least 7+ years of experience in online content strategy and production.
• Outstanding writing skills with the ability to produce high-quality content on deadline.
• Excellent communication skills for articulating content strategy.
• Strong collaboration and leadership skills.
• Ability to leverage data analysis and content audits for decision-making.
• Top-notch project management skills and attention to detail.
• Ability to scale bandwidth using AI tools.
• Solid understanding of SEO and conversion rate optimization.
• Degree in English, journalism, marketing, or related field.
• Experience in conversational AI or customer experience is a plus.

Benefits

• Health insurance and wellbeing resources.
• Flexible PTO package with manager approval.
• 401K and long-term disability benefits.
• Parental leave and maternity support.
• Access to professional development resources.
• 24/7 access to professional counselors.
• Exclusive perks and discounts.