SEO Content Strategist IV - Remote

Overview

Business Messaging is seeking a highly skilled and experienced SEO-Focused Content Strategist to join our team. In this role, you will be responsible for developing and executing a data-driven content strategy aimed at improving search rankings, driving traffic, and increasing engagement. You will collaborate with cross-functional teams to integrate SEO best practices into website pages, product marketing materials, and other digital content.

In Short

• Develop and execute a comprehensive, data-driven content strategy to improve search rankings, drive traffic, and boost engagement.
• Create SEO-optimized content, including blog posts, landing pages, guides, and more, aligning with keyword intent and search demand.
• Work collaboratively with cross-functional teams to ensure SEO best practices are embedded within website pages, product marketing, and digital assets.
• Implement and provide guidance on technical SEO best practices, including site architecture, internal linking, schema markup, page speed, and mobile optimization.
• Partner with developers and content teams to resolve SEO challenges, such as indexing issues, duplicate content, and broken links.
• Optimize existing content to enhance rankings, click-through rates (CTRs), and engagement metrics.
• Establish a scalable, repeatable process for content creation, optimization, and performance tracking.
• Define and monitor key performance indicators (KPIs) such as organic traffic, search rankings, conversions, and domain authority growth, providing actionable insights.
• Stay informed on Google algorithm updates and industry trends to refine strategies and maintain a competitive edge.
• Manage and organize a content calendar aligned with business goals and keyword priorities.

Requirements

• 5+ years of experience in SEO content strategy, with a proven track record of increasing organic rankings and domain authority.
• Strong writing and content development skills with a focus on SEO optimization.
• In-depth knowledge of BrightEdge, Google Search Console, Google Analytics, and other SEO tools.
• Expertise in technical SEO, including site architecture, structured data, and page performance optimization.
• Ability to analyze data, identify trends, and make informed, data-driven decisions.
• Excellent organizational skills for building and managing content workflows.

Benefits

• Dental insurance
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance