SEO Content Strategist (AI) - Remote

Overview

Groupon is a marketplace where customers discover new experiences and services everyday and local businesses thrive. To date we have worked with over a million merchant partners worldwide, connecting over 16 million customers with deals across various categories. In a world often dominated by e-commerce giants, we stand out as one of the few platforms uniquely committed to helping local businesses succeed on a performance basis.

Groupon is on a radical journey to transform our business with relentless pursuit of results. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. The impact here can be immediate due to our scale and the speed of our transformation. We're a "best of both worlds" kind of company. We're big enough to have the resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

In Short

• We are looking for an SEO Content Strategist (AI) to lead the development and execution of AI-driven content strategies that drive organic traffic, engagement, and conversions.
• This role will focus on leveraging AI tools and data-driven insights to optimize content for search engines while maintaining high-quality, user-centric experiences.
• The ideal candidate will have a strong background in SEO, content strategy, and AI-powered content creation, with a proven track record of increasing organic visibility and engagement at scale.

Requirements

• Proven experience in SEO strategy, content marketing, and AI-driven content optimization.
• Strong understanding of search engine algorithms, ranking factors, and AI/ML applications in content generation.
• Hands-on experience with SEO tools (e.g., Google Search Console, Ahrefs, SEMrush) and AI-powered content tools (e.g., ChatGPT, Jasper, SurferSEO).
• Technical SEO knowledge, including structured data, Core Web Vitals, and website performance optimization.
• Ability to analyze data and derive insights to refine content strategies and improve organic performance.
• Experience working in international markets, managing multilingual SEO and localization strategies.
• Excellent communication and collaboration skills, with the ability to align SEO goals with business objectives.

Benefits

• Opportunity to work in a dynamic and innovative environment.
• Ability to make a meaningful impact on the business.
• Flexible work setup with remote options.