Remote Otter LogoRemoteOtter

Marketing Data Analyst - Remote

Posted 43 weeks ago
Data Analysis
Full Time
Spain

Overview

We’re looking for a Marketing Data Analyst who is passionate about their work, adapts easily, and shares our company values!

In Short

  • Measure the performance of marketing campaigns, build ad hoc custom reports, and analyze anomalies and trends.
  • Preparation of analytical reports and dashboards (including visualization) for the marketing team.
  • Creation of Google Sheets scripts to connect data from different reports and Google Sheets.
  • High experience and skill level in Microsoft Excel / Google Sheets.
  • Analysis of product & marketing metrics correlation and identification of their drivers.
  • Analysis and identification of user behavior patterns based on product & marketing analytics and forming hypotheses for the marketing team based on these insights.
  • Develop the SKAN measurement approach for Google, Meta and Tiktok.
  • Deeply understand the process of acquisition of users in order to analyze/provide valuable proposals.
  • Manage MMP Tools (Adjust), and provide technical support and troubleshooting for the marketing team, specifically related to app attribution, event tracking, and callback implementations.
  • Analyze performance impact of any product and marketing strategy changes.
  • Cooperate with Marketing and Product teams to actively increase project profitability.
  • Collaborate with the BI department to create and maintain data visualization dashboards.

Requirements

  • Proven experience in marketing data analysis.
  • Strong analytical skills and attention to detail.
  • Ability to work collaboratively in a team environment.
  • Experience with data visualization tools.
  • Familiarity with MMP tools and app attribution.

Benefits

  • Opportunity to work in a diverse and dynamic team.
  • Flexible working hours.
  • Professional development opportunities.
  • Access to the latest tools and technologies.
leadtech logo

leadtech

Leadtech is a pioneering company in the digital business landscape, established in 2009, that specializes in creating innovative online solutions that engage millions of users monthly. With a diverse team of over 700 professionals from more than 23 nationalities, Leadtech is committed to fostering creativity and collaboration in an inclusive workplace. The company focuses on delivering user-centric experiences across web and mobile platforms, while continuously striving for improvement and inspiring new ideas. Leadtech's modern approach to company culture emphasizes values such as diversity, flexibility, and a healthy work-play balance, making it a unique environment for both clients and employees.

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