Paid Media Manager - Remote

Overview

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later enables brands to scale creator partnerships from nano to premium influencers while managing social media content and campaigns across all major social and affiliate networks. Through proprietary performance data, marketing leaders can drive attributable sales and optimize social commerce with our software platform or award-winning services. 

Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool, Later Link in Bio. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity. 

We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest. 

We enable marketers to create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI. 

In Short

• Execute high-performing paid influencer campaigns.
• Manage and optimize ad campaigns across Meta, TikTok, and YouTube.
• Deliver holistic, data-driven reporting on campaign performance.
• Collaborate with internal teams to analyze paid and organic performance.
• Nurture trust and collaboration within the team and with customers.
• Stay updated on industry trends and best practices.
• 4+ years of experience in influencer advertising campaigns.
• Strong project management and analytical skills required.
• Proactive and results-driven work ethic.
• Commitment to diversity and inclusion in the workplace.

Requirements

• 4+ years of experience executing influencer advertising campaigns.
• Experience with Meta, TikTok, and YouTube advertising platforms.
• Detail-oriented with strong analytical skills.
• Strong project management skills.
• Inquisitive mind with knowledge of the creator industry.
• Customer success experience preferred.

Benefits

• Market-based compensation approach.
• Stock options for permanent team members.
• Participation in various benefits plans.
• Inclusive and supportive work environment.
• Opportunities for professional growth and development.