Field Marketing Manager - LATAM - Remote

Overview

The Field Marketing Manager – LATAM is responsible for owning and executing Jumio’s regional field marketing strategy across Latin America. This role partners closely with Sales, BDR, Partners, and global Marketing teams to build brand awareness, generate pipeline, and support Jumio’s go-to-market objectives across multiple LATAM markets. Reporting to the Global Director of Field Marketing, this is a standalone, hands-on role focused on regional execution, localization, and scalable market development.

In Short

• Own and execute the LATAM regional marketing strategy in close coordination with global marketing teams.
• Build and scale field marketing programs across LATAM markets, including campaigns, events, partner initiatives, and sales enablement.
• Launch and localize GTM marketing strategies across priority LATAM countries, adapting global programs for regional relevance.
• Design and execute ABM-led ICP engagement campaigns in partnership with Account Executives and BDR teams.
• Plan and deliver partner marketing initiatives, including co-marketing campaigns, events, MDF programs, and partner advocacy.
• Plan, manage, and execute regional customer and prospect events (in-person and virtual) to drive awareness, engagement, and pipeline.
• Generate marketing-sourced pipeline through field programs, partner-led initiatives, and scalable regional campaigns.
• Own localization efforts for LATAM, including regional messaging, content adaptation, translations, and customer stories.
• Develop and manage the LATAM marketing budget, ensuring efficient spend aligned with regional priorities.
• Track, analyze, and optimize campaign performance using marketing analytics and pipeline data to improve ROI.

Requirements

• 5–7+ years of experience delivering pipeline growth through regional or field marketing in B2B technology environments.
• Bachelor’s degree in Marketing, Business Administration, or a related field; MBA preferred.
• Proven experience supporting GTM expansion in LATAM markets, including localization and regional execution.
• Strong hands-on experience managing multiple concurrent marketing initiatives end to end.
• Demonstrated ability to operate independently as a self-starter in a standalone regional role.
• Data-driven marketer with experience in ABM, pipeline reporting, and campaign optimization.
• Proven ability to partner closely with Sales, Partners, and GTM teams to influence revenue outcomes.
• Fluent written and verbal communication skills in English and Spanish; Portuguese is a strong plus.
• Experience working across multiple countries, cultures, and market maturity levels.

Benefits

• Opportunity to play a critical role in expanding Jumio’s presence in the LATAM market.
• Work in a collaborative environment with diverse teams.
• Engage with innovative technology solutions in identity verification.
• Participate in industry events and networking opportunities.
• Contribute to meaningful projects that enhance online security.