Paid Search Specialist - Remote

Overview

As a Paid Search Specialist, you will be responsible for executing and optimizing paid search campaigns across platforms such as Google Ads, Microsoft Ads, YouTube, and Demand Gen programs.

In Short

• Manage and optimize paid search campaigns to generate leads and drive pipeline growth.
• Collaborate with the Senior Digital Marketing Manager to analyze campaign performance.
• Execute targeted campaigns using various platforms.
• Utilize tools like Google Ads Editor, Google Analytics, and Excel.
• Stay updated on the latest industry trends to improve campaign performance.
• Ensure accurate audience targeting and remarketing strategies are implemented.
• Work remotely for 15-20 hours per week.
• This is a contract role.
• Drive lead generation and pipeline growth through effective campaign management.
• Make strategic adjustments based on account performance.

Requirements

• Experience with Google Ads, Microsoft Ads, and YouTube.
• Proficient in Google Ads Editor, Google Analytics, and Excel.
• Strong understanding of PPC and lead generation strategies.
• Ability to analyze data and make data-driven decisions.
• Familiarity with AI-powered search innovations.

Benefits

• Flexible remote work schedule.
• Opportunity to work with a dynamic team.
• Gain experience in a fast-paced marketing environment.