Paid Search Specialist - Remote

Overview

Forbes Advisor is seeking a skilled SEM Specialist to join its Performance Marketing team, focusing on supporting one of Forbes' business verticals.

In Short

• Set up, manage, and optimize paid search campaigns.
• Ensure campaigns deliver positive ROI.
• Manage multiple accounts with a busy workload.
• Maintain bidding strategies and account metrics.
• Implement creative copy suggestions.
• Provide recommendations for performance optimizations.
• Collaborate with stakeholders across the business.
• Stay updated with PPC industry trends.
• Utilize data-driven insights for campaign improvements.
• Achieve targets and impact ROI and revenues.

Requirements

• 1+ years of experience in Performance Marketing.
• Proficiency in MS Excel and data manipulation.
• Google/Bing ads certification is a plus.
• Strong analytical and creative thinking skills.
• Excellent attention to detail and multi-tasking ability.
• Strong relationship-building skills.
• Experience with paid search tools like SEM Rush.
• Proven experience in using smart bidding strategies.

Benefits

• Competitive salary.
• Medical, dental, and vision coverage.
• 35 Days of PTO (Including Bank Holidays).
• Day off the 3rd Friday of every month.
• Disability coverage.
• Employee assistance program.
• Paid parental leave program.