Manager, Field Marketing (Individual Contributor) - Remote

Overview

This position is for a Manager, Field Marketing at Dairy Queen, focusing on local marketing initiatives that drive sales growth and enhance customer engagement.

In Short

• Drive sales growth through local marketing plans.
• Manage marketing budgets and media plans.
• Provide leadership to franchisees and operators.
• Oversee approval processes for marketing materials.
• Align strategies with business goals.
• Create tools to support local promotions.
• Analyze market performance and report insights.
• Support franchisee fundraising and events.
• Present strategies at leadership meetings.

Requirements

• Strong collaboration and communication skills.
• Experience in marketing strategy development.
• Ability to analyze and report on performance metrics.
• Leadership experience in a marketing context.
• Proficiency in budget management.

Benefits

• Opportunity to influence brand performance.
• Work with diverse markets and stakeholders.
• Hands-on execution of impactful campaigns.