Go-to-Market Lead (Individual Contributor) - Remote

Overview

The Go-to-Market Lead will shape a data-driven and creative outbound strategy for recruitment, building a modern B2B sales engine from scratch.

In Short

• Own and build the B2B lead generation funnel from the ground up.
• Design and execute go-to-market campaigns across various channels.
• Utilize AI tools, Sales Navigator, and CRM for lead sourcing.
• Run experiments to improve conversion and pipeline performance.
• Provide weekly reporting on progress and insights.
• Conduct market and data analysis for key trends.
• Collaborate with the founder and recruitment team.
• Push boundaries in recruitment marketing and B2B automation.
• Take ownership as an individual contributor with growth potential.

Requirements

• 1–5 years of experience in B2B marketing or sales ops.
• Background in Marketing, Sales, or Business.
• Hands-on experience with Sales Navigator, Attio or HubSpot.
• Strong understanding of the startup ecosystem.
• Tech-savvy with a passion for automation.
• Excellent communication skills in English.
• French language skills are a plus.
• Experience with sales enablement or client acquisition is a bonus.

Benefits

• Supportive leadership prioritizing professional development.
• Good company culture focused on well-being.
• Modern hardware and software provided.
• Remote-friendly workspace.
• Team building events.
• Competitive salary and bonus plan.