Staff Marketing Analyst - Remote

Overview

The Staff Marketing Analyst will focus on analyzing, optimizing, and scaling performance marketing efforts across various channels, contributing to measurable growth and improved campaign performance.

In Short

• Analyze and optimize paid marketing campaigns across multiple platforms.
• Develop performance dashboards and reports using analytical tools.
• Identify trends and optimization opportunities through analysis.
• Collaborate on A/B testing of creatives and audience segments.
• Measure and communicate the impact of paid media spend.
• Track key performance indicators and make recommendations.
• Assist in budget allocation decisions based on performance data.

Requirements

• 4+ years of experience in marketing analytics focused on B2B.
• Strong knowledge of paid search, paid social, and display advertising.
• Proficient in SQL and BI tools like Sigma or Tableau.
• Experience with conversion tracking and attribution models.
• Solid understanding of performance metrics.
• Ability to work with large datasets and provide actionable insights.
• Strong communication and collaboration skills.
• Experience in Cybersecurity is preferred but not required.

Benefits

• 100% remote work environment.
• Generous paid time off policy.
• 12 weeks of paid parental leave.
• Comprehensive medical, dental, and vision benefits.
• 401(k) with a 5% contribution from the company.
• Life and Disability insurance plans.
• Stock options for all full-time employees.
• Home office reimbursement.
• Annual allowance for education and professional development.
• Access to coaching and personal growth resources.