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Senior Field Marketing Manager - Remote

Posted 7 weeks ago
Marketing
Full Time
India

Overview

HashiCorp is growing rapidly and expanding our field marketing efforts in the APJ region. The Field Marketing team at HashiCorp is a data-driven, fast-paced, collaborative worldwide team that executes regional and vertical-specific marketing campaigns that help source and accelerate pipeline. The Senior Field Marketing Manager in India will work closely with sales, partner marketing, digital marketing, and product marketing to deliver results and expand our local footprint in India.

In Short

  • Deliver field marketing across India
  • Work closely with the regional sales leaders to develop quarterly campaigns tailored to the immediate needs of local markets and their target accounts.
  • Collaborate with the Field Marketing team both locally and globally to test and learn from each other’s programs.
  • Execute geographically focused campaigns and activities to shorten the sales cycle for key accounts.
  • Collaborate with the regional channel team and their partners in the development and execution of joint go-to-market plans.
  • Introduce and test new styles of localized account-based marketing strategies.
  • Report on metrics across specific tactics, field marketing, and the breadth of marketing in your region.
  • Focus efforts on driving the HashiCorp enterprise business.

Requirements

  • 3+ years in tech marketing with experience in multiple customer-facing marketing disciplines.
  • Strong written and verbal skills.
  • Ability to work closely with a distributed sales team.
  • Strong interpersonal skills.
  • Ability to coordinate, lead, and complete multiple marketing campaigns concurrently.
  • Ability to implement quickly and adjust projects as needs evolve.
  • Ability to work in a fast-paced environment.
  • Travel across the targeted sales regions as needed.
  • Proficient in Salesforce, Marketo, Splash, and Google Workspace.
  • Graphic design skills a plus.

Benefits

  • Remote-friendly position.

HashiCorp

HashiCorp

HashiCorp is a rapidly growing company focused on providing infrastructure automation software for developers and operators. The company emphasizes a data-driven and collaborative approach to marketing, particularly in the Asia-Pacific and Japan (APJ) region. HashiCorp's Field Marketing team is dedicated to executing targeted marketing campaigns that align with the company's values and culture, aiming to enhance local market presence and drive enterprise business growth. The company fosters a fast-paced, goal-oriented environment where team members are encouraged to be self-starters and adapt to the evolving nature of the tech industry.

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