Sr Director, Product Marketing - Remote

Overview

The Senior Director/Director of Product Marketing will shape and own HTB’s market narrative, driving how our products (B2B & B2C) are positioned, launched, and adopted across industries and buyer segments. This role blends strategy with execution, ensuring our story resonates with CISOs, practitioners, and security leaders while enabling our go-to-market teams to win consistently.

In Short

• Define and sharpen HTB’s positioning and messaging across various personas.
• Establish and evangelize the category around continuous cyber upskilling.
• Drive the narrative and build analyst relationships with firms like Forrester and Gartner.
• Lead go-to-market strategy and integrated launch plans for new capabilities.
• Collaborate with Product and Revenue Ops on pricing and packaging.
• Run market, customer, and competitive research to turn insight into action.
• Build sales playbooks and enablement materials for the field.
• Mentor and develop a high-performing product marketing team.
• Report progress and insights to the SVP of Marketing.

Requirements

• 8-10+ years in B2B SaaS product marketing, including 5+ years in cybersecurity.
• Demonstrated success in owning positioning and GTM for multi-product portfolios.
• Proven experience managing Analyst Relations with firms like Gartner.
• People leadership skills, including coaching and mentoring.
• Strong analytical skills and ability to translate deep technical value into business outcomes.
• Excellence in storytelling, both written and visual.

Benefits

• Compensation: USD 170,000-200,000
• Medical, Dental & Vision coverage paid 100% by Hack The Box.
• 401K with employer match.
• Employer-paid Life and AD&D Insurance.
• 25 annual leave days.
• Home Office Allowance.
• Dedicated budget for training and professional development.