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Senior Marketing Analyst - Remote

Posted 7 weeks ago
Marketing
Full Time
USA
$133,000 - $190,000/year

Overview

The Senior Marketing Analyst will be responsible for analyzing marketing data, developing insights, and providing recommendations to enhance marketing strategies and campaigns.

In Short

  • Analyze marketing data to identify trends and insights.
  • Evaluate the performance of marketing campaigns.
  • Develop and maintain marketing dashboards and reports.
  • Conduct ROI analysis on marketing initiatives.
  • Create and present detailed reports and visualizations.
  • Collaborate with various teams to align strategies.
  • Support customer segmentation and targeting strategies.
  • Partner with UXR for market research.
  • Provide insights into market opportunities.
  • Work with data scientists on predictive models.

Requirements

  • Bachelor’s degree in Marketing, Business, Statistics, or related field.
  • 6+ years of experience in marketing analytics.
  • Proven expertise in data analysis and statistical modeling.
  • Proficiency in analytics and visualization tools.
  • High proficiency in SQL.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively in a fast-paced environment.
  • Familiarity with marketing automation and CRM systems.

Benefits

  • Competitive salary based on experience.
  • Comprehensive health insurance.
  • 401(k) plan.
  • Collaborative and inclusive workplace culture.
  • Flexible work environment with remote options.
  • Opportunities for professional growth.
  • Work with a diverse team.
  • Access to modern technology and tools.
  • Support for work-life balance.
  • Engagement in community initiatives.
Gusto logo

Gusto

Gusto, Inc. is a forward-thinking technology company focused on building accessible and high-performance frontend experiences. With a commitment to creating reusable UI components and improving the quality of their products, Gusto emphasizes collaboration across teams to enhance user experiences. The company values inclusivity and accessibility, striving to ensure that their digital solutions cater to a diverse audience. Gusto fosters a collaborative and test-driven environment, encouraging innovation and the adoption of emerging trends in frontend web application development.

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