Senior Marketing Data Analyst - Remote

Overview

As a Senior Marketing Data Analyst, you will be responsible for managing audience segmentation, ensuring data accuracy, and supporting marketing campaigns through data-driven strategies.

In Short

• Manage audience segmentation and data accuracy
• Support marketing campaigns with data-driven strategies
• Collaborate with marketing and engineering teams
• Utilize SQL for querying audience data
• Act as a liaison between teams for audience requests
• QA audience definitions for targeting accuracy
• Maintain and update data dictionaries
• Troubleshoot audience discrepancies
• Work-from-home setup
• Continuous learning and growth opportunities

Requirements

• 3+ years of experience with audience segmentation platforms
• 2+ years of experience using SQL (Snowflake preferred)
• Familiarity with data warehouse structures and tools
• Basic understanding of CRM platforms like Braze or Salesforce Marketing Cloud
• Experience documenting data dictionaries

Benefits

• Paid holidays
• Health insurance
• PTO
• Training opportunities