Senior Marketing Data Analyst - Remote

Overview

As a Senior Marketing Data Analyst at Restaurant365, you’ll be the go-to expert for turning data into game-changing insights, working closely with Demand Gen, Sales, and Finance to unlock new opportunities and optimize performance.

In Short

• Develop and maintain marketing performance dashboards in Domo BI and Salesforce.
• Track and analyze multi-touch attribution using Salesforce and Marketo Measure.
• Conduct deep-dive analysis on campaign effectiveness and ROI.
• Own lead funnel analytics and enhance attribution models.
• Collaborate with RevOps and Marketing Ops to maintain clean data.
• Support A/B testing for ad campaigns and landing pages.
• Analyze paid media and account-based marketing performance.
• 5-7 years of experience in analytical roles required.
• Expertise in Domo BI or similar tools is essential.
• Strong proficiency in Salesforce reporting and campaign tracking.

Requirements

• 5+ years of experience in Marketing Analytics in a B2B SaaS environment.
• Hands-on experience with Marketo, HubSpot, or Pardot.
• Advanced skills in SQL, Excel, and Google Sheets.
• Experience with UTM parameters and Google Analytics.
• Strong understanding of multi-touch attribution and lead lifecycle reporting.
• Ability to translate complex data into actionable recommendations.
• Experience collaborating with Sales and Marketing teams.
• Preferred: Experience with Snowflake or BigQuery.
• Preferred: Familiarity with LeanData or Drift.
• Preferred: Knowledge of Python or R for analytics.

Benefits

• Salary range of $115,000-$120,000 per year.
• Comprehensive medical benefits, 100% paid for employee.
• 401k + matching.
• Equity Option Grant.
• Unlimited PTO + Company holidays.
• Wellness initiatives.