Remote Otter LogoRemoteOtter

Associate Product Marketing Manager, Product Enablement - Remote

Posted 4 days ago
Marketing
Full Time
USA
$75,000 - $95,000/year

Overview

As an Associate Product Marketing Manager, you will drive product success by focusing on positioning our products to solve client obstacles while enabling seamless activation.

In Short

  • Own product enablement with a focus on Ads Manager.
  • Support go-to-market programs for new offerings.
  • Develop product messaging across media and customer engagement channels.
  • Create and maintain sales tools and enablement content.
  • Become a subject matter expert on the product category.
  • Track and analyze enablement program effectiveness.
  • Assist in larger scale GTM efforts.
  • Collaborate with sales teams to support product launches.

Requirements

  • Background in go-to-market strategy and sales enablement.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • 2-3 years of product marketing experience.
  • Proficiency in Figma, Asana, or Confluence preferred.
  • Experience in AdTech or media preferred.

Benefits

  • Dynamic team environment with impactful ideas.
  • Opportunities for growth and internal development.
  • Remote-first philosophy and flexible PTO policy.
  • Collaborative culture with supportive colleagues.
  • Comprehensive benefits package including fully-paid medical premiums.
GroundTruth logo

GroundTruth

GroundTruth is a media platform that leverages real-world consumer behavior, including location and purchase data, to create targeted advertising campaigns that drive in-store visits and measurable business results for advertisers. The company utilizes advanced analytics and technology to assess the effectiveness of these campaigns, ensuring that brands understand the impact of their advertising efforts. Recognized as one of Ad Age’s Best Places to Work for three consecutive years, GroundTruth fosters a dynamic startup environment that emphasizes innovation and growth, making it an attractive workplace for talented individuals passionate about technology and data-driven insights.

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