Director of Brand Marketing - Active - Remote

Overview

The Director of Brand Management – Active will lead brand strategies and marketing initiatives within a multi-billion-dollar fashion retail company, focusing on engagement and cultural relevance.

In Short

• Lead brand strategy and positioning for active customer segments.
• Develop 360 marketing campaigns in collaboration with creative and media teams.
• Ensure brand messaging aligns with business objectives through cross-functional collaboration.
• Drive culturally relevant storytelling with social and influencer partnerships.
• 10+ years of experience in brand marketing, especially in fashion or retail.
• Proven success in executing impactful marketing campaigns across various channels.
• Strong leadership skills and experience managing cross-functional teams.
• Exceptional storytelling ability with a focus on family-driven content.
• Ability to navigate a fast-paced, matrixed organization.
• Data-driven mindset to inform marketing strategies.

Requirements

• 10+ years of brand marketing experience.
• Deep understanding of active consumer behaviors.
• Track record in high-impact marketing campaigns.
• Strong leadership and collaboration skills.
• Exceptional storytelling and creative sensibility.
• Ability to work in a fast-paced environment.
• Data-driven approach to marketing.

Benefits

• Opportunity to lead within a multi-billion-dollar company.
• Be part of a team committed to equality and inclusivity.
• Work in a culture that values sustainability and accountability.
• Engage with a diverse and passionate global team.