Conversion Rate Optimization Specialist - Remote

Overview

We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually.

In Short

• Drive Front End Sales Funnel Performance through A/B Testing.
• Partner with cross functional teams to design, develop and recommend changes based on winning test results.
• Review funnel data to improve internal KPIs.
• Create online sales funnels in SalesForce CRM.
• Analyze performance metrics and test data.
• Develop and execute a conversion rate optimization strategy.
• Use an iterative approach to optimization.
• Create reports based on test results.
• Perform audits of web analytics implementations.
• Monitor industry trends and new product offerings.

Requirements

• 1-2 years' experience managing and optimizing an eCommerce website.
• Experience with A/B Testing.
• Experience in cloud-based CRM solutions.
• High competency with Google Sheets.
• Segmentation experience.
• Basic HTML/CSS proficiency.
• Extreme attention to detail.
• Ability to analyze data and use basic formulas.
• Strong understanding of website content management systems.
• Willingness to learn and support business growth.

Benefits

• Comprehensive healthcare coverage.
• Charity sponsorships.
• 401k contributions matching.
• Paid sick and mental health days.
• Employee Stock Ownership Plan.
• Professional development opportunities.
• Tuition reimbursement program.
• Performance-based pay increases.
• Reimbursements for personal cell phone and internet usage.
• Virtual and in-person company events.