Senior Product Marketing Manager, Application Security & Compliance - Remote

Overview

As a Senior Product Marketing Manager, Application Security & Compliance, you will work closely with our marketing, product management, engineering, and sales teams to grow GitLab’s footprint and specifically focus on organizations that have strict regulatory and compliance requirements. You’ll be a key contributor on our Product Marketing Team and drive the pitch, the revenue plays, the proof points and the go-to-market plan for this critical customer segment. You’ll act as a subject matter expert on all things compliance-related, working closely with our Platform PMMs and other PMM subject matter experts.

In Short

• Develop compelling Compliance messaging and differentiation to position GitLab as the leading DevSecOps platform in the market.
• Craft persona-specific messaging for key target audiences, including buyer, influencer and user personas.
• Build compelling product pitches and thought leadership narratives.
• Conduct research on customer pain points, market trends and competitive alternatives.
• Partner with marketing teams to build impactful demand gen campaigns.
• Create and deliver sales enablement materials and playbooks.
• Serve as the voice of the customer and align their pain points with GitLab’s solutions.
• Develop customer segmentation and target audiences using a data-driven approach.
• Define route-to-market and monetization strategy for various offerings.
• Own and drive the launch plan for upcoming compliance features.

Requirements

• 5+ years of Product Marketing experience, preferably in B2B SaaS.
• Proven track record of developing and executing go-to-market strategies.
• Strong ability to simplify complex technical concepts into messaging.
• Experience working with key personas such as Compliance Officers and Security professionals.
• Exceptional written and verbal communication skills.
• Familiarity with compliance frameworks (e.g., SOC 2, ISO 27001).
• Collaborative mindset with experience in cross-functional teams.
• Self-starter comfortable in a fast-paced, all-remote environment.

Benefits

• Benefits to support your health, finances, and well-being.
• All remote, asynchronous work environment.
• Flexible Paid Time Off.
• Team Member Resource Groups.
• Equity Compensation & Employee Stock Purchase Plan.
• Growth and Development Fund.
• Parental leave.
• Home office support.