Principal Product Marketing Manager, Platform - Remote

Overview

As a Principal Product Marketing Manager for the GitLab DevSecOps Platform, you will work closely with our marketing, product management, engineering, and sales teams to grow GitLab’s footprint in the market.

In Short

• Develop compelling messaging and differentiation for GitLab as a leading DevSecOps platform.
• Craft persona-specific messaging for key target audiences.
• Build product pitches and thought leadership narratives.
• Partner with marketing teams to create impactful demand gen campaigns.
• Serve as the voice of the customer and align their pain points with GitLab’s solutions.
• Develop customer segmentation and target audiences using data-driven approaches.
• Define route-to-market and monetization strategies.
• Own and drive the launch plan for platform releases.
• 10+ years of experience in product marketing or related fields.
• Exceptional communication skills to translate technical concepts.

Requirements

• 10+ years of experience in product marketing, product management, or related fields.
• 5+ years of marketing or go-to-market experience in developer products.
• Strong project management capabilities.
• In-depth understanding of developers' needs.
• Experience in software, technology, or financial services industries.
• Familiarity with DevSecOps products.

Benefits

• Benefits to support your health, finances, and well-being.
• All remote and asynchronous work environment.
• Flexible Paid Time Off.
• Equity Compensation & Employee Stock Purchase Plan.
• Growth and Development Fund.
• Parental leave.
• Home office support.