GTM Marketing Lead - Remote

Overview

Built is a growth-stage company at the intersection of FinTech and PropTech. We are on a mission to change the way the world gets built with technology and services that streamline the $1.4T U.S. construction industry.

In Short

• Hiring a Go-to-Market Marketing Lead for the Owner, Developer, and General Contractor segment.
• Own the go-to-market strategy for a portfolio of emerging products.
• Craft compelling positioning and drive campaigns for traction and revenue.
• Develop segment strategy and growth planning.
• Lead product launches and integrated marketing campaigns.
• Stay close to target customers through research and insights.
• Define KPIs, measure performance, and iterate for optimization.
• 5+ years of experience in product marketing or B2B SaaS marketing.
• Strong strategic thinking and storytelling ability.
• Familiarity with construction or real estate software is a plus.

Requirements

• 5+ years of experience in product marketing, go-to-market, or B2B SaaS marketing roles.
• Strong strategic thinking and storytelling ability.
• Experience working cross-functionally with product, sales, and marketing teams.
• Comfortable in early-stage or 0→1 environments.
• Familiarity with construction, real estate, or industrial software is a strong plus.

Benefits

• Competitive benefits including uncapped vacation, health, dental & vision insurance, and 401k.
• Robust compensation package including base salary and equity.
• Flexible working hours, paid family leave, ERGs & Mentorship opportunities.
• Learning grant program to support ongoing professional development.
• Opportunity to disrupt an industry.