Senior Data Scientist - Marketing Analytics - Remote

Overview

The Senior Data Scientist will work remotely to develop analytics-driven solutions that support GM Marketing Organizations in achieving their business goals, focusing on marketing analytics and model development.

In Short

• Remote position with occasional in-office requirements for nearby candidates.
• Part of a multi-disciplinary team within Marketing Applied Sciences.
• Focus on developing analytic models to support marketing strategies.
• Experience with website, email, and media measurement is essential.
• Utilize advanced modeling techniques for media strategy optimization.
• Communicate insights effectively to various stakeholders.
• Build predictive models and machine learning algorithms.
• Analyze large datasets to discover trends and patterns.
• Propose data-driven solutions to business challenges.
• 5+ years of experience in data science or related roles required.

Requirements

• 5+ years of experience in data science or a related field.
• 2+ years of experience with site/clickstream measurement and A/B testing.
• Proficient in Python/R and SQL/Spark.
• Strong understanding of statistical concepts and modeling techniques.
• Ability to manage multiple tasks and projects effectively.
• Experience with cloud computing platforms like Azure is a plus.
• Master’s degree or Ph.D. in a quantitative field preferred.
• Familiarity with advanced marketing analytics methods.
• Prior experience with media analytics is beneficial.
• Strong communication skills are essential.

Benefits

• Comprehensive health and wellbeing benefit programs.
• Medical, dental, and vision insurance options.
• Retirement savings plan and life insurance.
• Paid vacation and holidays.
• Tuition assistance programs.
• Employee assistance program.
• GM vehicle discounts.
• Flexible Spending Accounts.
• Sickness and accident benefits.
• Support for a rewarding career growth.