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Lead - Americas Partner Marketing - Remote

Posted 2 days ago
Marketing
Full Time
USA
$109,100 - $143,220/year

Overview

Freshworks is seeking a high-impact Partner Marketing Manager to drive growth across our Americas channel ecosystem, spanning resellers, VARs, and distributors in North America (US) and LATAM.

In Short

  • Build joint marketing plans with key distributors, top resellers and strategic VARs.
  • Develop localized GTM motions for NA & LATAM markets.
  • Execute high-impact co-marketing programs: webinars, digital campaigns, and partner-led events.
  • Drive through-partner marketing using campaign-in-a-box assets.
  • Manage MDF planning and ROI.
  • Collaborate with Channel Sales leaders for cohesive execution.
  • Nurture partner advocacy through case studies and customer wins.
  • Track and report performance metrics.
  • Participate in quarterly business reviews with key partners.
  • Collaborate with cross-functional teams for partner visibility.

Requirements

  • 6-8 years of experience in a Partner marketing role.
  • Experience in marketing Technology and SaaS businesses.
  • Ability to drive co-marketing campaigns.
  • Creative thinking and customer-centric mindset.
  • Strong project management and organizational skills.
  • Strong analytical and problem-solving skills.
  • Knowledge in CRM systems and marketing automation platforms.

Benefits

  • Annual base salary range of $109,100 - $143,220 USD.
  • Eligible for a target bonus.
  • Comprehensive dental, medical, vision, disability and life insurances.
  • Equity + ESPP options.
  • Flexible PTO and spending options.
  • Commuter benefits and wellness benefits.
  • Adoption and parental leave benefits.
Freshworks logo

Freshworks

Freshworks Inc is a software company headquartered in San Mateo, California, that focuses on creating affordable and user-friendly software solutions for businesses. With a global presence across 13 locations, Freshworks serves over 65,000 companies, ranging from startups to public enterprises, by providing software-as-a-service (SaaS) products that enhance customer and employee experiences. Their cloud-based suite includes tools for customer support, sales automation, marketing automation, IT service management, and AI-powered chat solutions. Recognized in major media outlets and awarded for its workplace culture, Freshworks is committed to delivering exceptional value and fostering a diverse and inclusive work environment.

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