Senior Conversion & Messaging Strategist - Remote

Overview

Freebird is experiencing incredible growth, and we're searching for a strategic, results-focused Conversion & Messaging Strategist who can dramatically elevate our business by crafting clear, compelling, and data-driven messaging strategies. This critical role blends meaningful consumer insights, powerful direct-response copywriting, persuasive offer creation, and strategic UX design to create funnels and landing pages that convert at a significantly higher rate.

In Short

• Conduct deep voice-of-customer research using surveys, customer interviews, reviews, and competitor analysis.
• Run data-driven messaging tests to identify what resonates most with the audience.
• Translate customer insights into effective landing page and funnel strategies.
• Collaborate closely with UX designers for optimal user experience design.
• Craft persuasive copy that communicates key benefits and drives action.
• Design compelling offers and pricing strategies that maximize conversions.
• Lead rigorous A/B testing to validate messaging and offers.
• Analyze and communicate results and insights across the organization.
• Act as the internal expert on customer-driven messaging.
• Provide training and guidance to ensure consistent application of messaging frameworks.

Requirements

• Proven experience in conversion strategy and messaging.
• Strong background in direct-response copywriting.
• Experience with UX design principles.
• Ability to conduct and analyze consumer insights research.
• Strong analytical skills and experience with A/B testing.
• Excellent communication and collaboration skills.
• Experience in training and guiding cross-functional teams.

Benefits

• Opportunity to work in a rapidly growing company.
• Collaborative and innovative work environment.
• Professional development and training opportunities.
• Competitive salary and benefits.