Global Product Marketing Specialist - Remote

Overview

The Global Product Marketing Specialist is responsible for uncovering customer and competitive insights that drive marketing action, delivering those findings cross-functionally, partnering with product managers to develop product roadmaps and customer buying journeys, creating marketing plans for new product introductions (NPIs), developing compelling messaging for the portfolio of products, coordinating with commercial & wider marketing stakeholders to align on marketing priorities across regions (EMEA, APAC, and the Americas).

In Short

• Collaborate with cross-functional teams to execute go-to-market plans.
• Develop product positioning and core messaging.
• Create and deliver detailed marketing plans and campaigns.
• Conduct market and customer research.
• Create global marketing and sales collateral.
• Track KPIs and make data-driven decisions.
• Collaborate with other Product Marketing Managers.
• Stay informed on industry trends.
• Manage multiple complex projects simultaneously.
• Use data visualization tools to tell data-driven stories.

Requirements

• 2-3+ years of product or technical marketing experience in a B2B organization.
• Bachelor's Degree in Marketing, Business, Communications, Journalism, or a related field.
• Broad understanding of various marketing strategies.
• Ability to interpret data and create data-driven campaign strategies.
• Excellent verbal and written communication skills.

Benefits

• Career Growth Opportunities: Path for advancement to Product Marketing Manager.
• Global Collaboration: Work with diverse teams across regions.
• Impactful Work: Shape product roadmaps and customer journeys.
• Skill Development: Enhance expertise in market research and strategic marketing.
• Innovative Environment: Dynamic, cross-functional work environment.