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Sr. Manager of External Brand & Content Strategy - Remote

Posted 15 weeks ago
Marketing
Full Time
United States
$163,000 - $190,000/year

Overview

The Senior Manager of External Brand & Content Strategy will be instrumental in shaping Formation Bio’s reputation among key external stakeholders, including investors, industry leaders, and potential partners.

In Short

  • Develop and execute brand strategies to position Formation Bio as a leader in AI-driven drug development.
  • Engage key external audiences including pharma leaders, investors, and top talent.
  • Own execution for all external branded content across multiple formats.
  • Plan impactful events to engage target audiences.
  • Build and maintain relationships with media outlets and industry influencers.
  • Track KPIs related to brand awareness and content engagement.
  • Manage budget and leverage AI technologies to optimize resources.
  • Collaborate with leadership to produce thought leadership pieces.
  • Source and manage external researchers/writers for content development.
  • Work closely with external agencies to execute brand initiatives.

Requirements

  • 6+ years in brand strategy, content creation, or communications.
  • Strong familiarity with biotech and pharma media.
  • Exceptional writing skills and ability to develop compelling content.
  • Experience managing external agencies.
  • Strong project management and collaboration skills.
  • Comfortable working with senior leadership on high-impact projects.
  • Proactive and outcome-oriented mentality.
  • Ability to master complex technical subjects quickly.
  • Creative instinct and strategic thinking.
  • Track record of incorporating AI into workflows.

Benefits

  • Equity options.
  • Generous perks.
  • Hybrid work flexibility.
  • Comprehensive benefits package.
Formation Bio logo

Formation Bio

Formation Bio is a technology and AI-driven pharmaceutical company that aims to revolutionize drug development by creating more efficient processes for clinical trials. Founded in 2016 as TrialSpark Inc., the company addresses the bottleneck in drug development caused by high costs and lengthy timelines. Formation Bio partners with pharmaceutical companies, research organizations, and biotechs to advance drug programs beyond clinical proof of concept, ultimately facilitating the delivery of new medicines to patients. Backed by prominent investors from both the pharmaceutical and tech industries, Formation Bio is committed to leveraging innovative quantitative approaches and technology to enhance all aspects of drug development.

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