Senior Product Marketing Manager, Analytics - Remote

Overview

Fleetio is looking for a Senior Product Marketing Manager to lead the go-to-market strategy for our data and insights products—spanning analytics, benchmarking, reporting, and ROI storytelling, that involves building products (0→1) as well as driving an expansion motion through both existing plans and new add-ons.

In Short

• Lead go-to-market strategy for data and insights products.
• Shape the voice of the fleet insights category.
• Drive thought leadership in fleet management data.
• Translate complexity into clarity for product value.
• Collaborate with cross-functional teams to influence product roadmap.
• Develop multi-wave, multi-channel campaigns.
• Conduct primary and secondary research for market insights.
• Mentor junior PMMs to maintain quality standards.
• Own the narrative on GTM initiatives' effectiveness.
• Present confidently to executives and external audiences.

Requirements

• 5+ years of B2B SaaS Product Marketing experience.
• Experience with technical, data analytics, or AI-driven products.
• Proven ability to lead cross-functional GTM campaigns.
• Deep understanding of persona development and buyer journeys.
• Excellent communication skills.
• Comfortable speaking at events.

Benefits

• Multiple health/dental coverage options.
• Vision insurance.
• Incentive stock options.
• 401(k) match of 4%.
• PTO - 4 weeks.
• 12 company holidays + 2 floating holidays.
• Parental leave for birthing and non-birthing parents.
• FSA & HSA options.
• Short and long term disability coverage.
• Community service and professional development funds.
• Wellbeing fund and business expense stipend.
• Remote working friendly since 2012.