The Product Marketer will play a central role in Figment’s success by developing and executing strategies to position our products effectively in the market.
In Short
Define and articulate the value proposition for Figment’s products and services.
Create consistent and impactful messaging frameworks.
Conduct market and competitive research.
Develop and maintain product marketing assets.
Partner with product and marketing teams for product launches.
Monitor and analyze product adoption rates.
Create tools and training materials for sales.
Support customer success with educational resources.
Measure the effectiveness of product marketing initiatives.
Collaborate with cross-functional teams.
Requirements
3-5 years of experience in product marketing.
Proven ability to develop effective product positioning.
Exceptional written and verbal communication skills.
Strong project management and organizational abilities.