VP of Growth Marketing - Remote

Overview

The Vice President of Growth Marketing will be a critical leader responsible for driving significant growth in both our free user base and premium subscription revenue globally.

In Short

• Develop and execute a comprehensive global growth marketing strategy.
• Optimize marketing channels for user acquisition and activation.
• Increase premium subscriptions through targeted campaigns.
• Lead and manage a diverse marketing and support team.
• Continuously analyze and optimize the user journey.
• Enhance user engagement and retention strategies.
• Collaborate with Business Development for partnership success.
• Ensure brand consistency across all marketing materials.
• Drive data-driven decisions and establish KPIs.
• Manage the growth marketing budget effectively.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
• 10+ years of experience in growth marketing, with leadership roles in B2C and B2B2C.
• Proven track record of scaling user acquisition and revenue growth.
• Deep understanding of digital marketing channels.
• Strong analytical skills for data-driven decision-making.
• Experience with conversion rate optimization and A/B testing.
• Excellent leadership and team management skills.
• Strong communication and collaboration skills.
• Experience in a global marketing role.
• Familiarity with the privacy and security software landscape is a plus.

Benefits

• Flexible remote work or office options.
• Comprehensive benefits package including health insurance.
• Professional development and relocation budget.
• Paid vacation days and sabbatical leave.