Head of Growth Marketing - Remote

Overview

The Head of Growth Marketing will play a strategic and hands-on role in shaping and scaling CardFlight’s marketing efforts, focusing on growing the number of small businesses using the SwipeSimple product line.

In Short

• Lead all aspects of marketing including demand generation and brand building.
• Develop and implement marketing strategies to grow customer base.
• Oversee content development and ensure alignment with brand voice.
• Use data analytics to measure campaign effectiveness.
• Collaborate with sales and product teams to enhance go-to-market strategies.
• Manage marketing budget and ensure ROI-positive deployment of resources.
• Facilitate career growth for the marketing team.
• Drive measurable pipeline growth through creative tactics.
• Experience in launching new segments and channels.
• Location-neutral work environment with opportunities for team gatherings.

Requirements

• 8+ years of B2B marketing experience, especially with small businesses.
• 3+ years of marketing management experience.
• Proven track record in demand generation and pipeline growth.
• Strong project management and organizational skills.
• Excellent communication and interpersonal skills.
• Experience with marketing automation tools and CRM software.
• Data-driven decision-making skills.
• Ability to adapt to new technologies and marketing strategies.

Benefits

• Location-neutral work environment.
• Home-office equipment stipend.
• Comprehensive health benefits.
• Competitive compensation and equity awards.
• Learning and development culture.
• Employee engagement activities.