Senior Media Planner - Remote

Overview

The Senior Media Planner will focus on executing media strategies and ensuring seamless campaign delivery for healthcare clients, collaborating with internal teams and media partners.

In Short

• Develop and execute media strategies for healthcare campaigns.
• Collaborate with internal teams and clients for campaign alignment.
• Manage media planning and buying across digital and offline channels.
• Utilize tools like Prisma for media planning.
• Support campaign optimization and reporting.
• Assist in the RFP process and vendor negotiations.
• Mentor junior team members on media processes.
• Maintain communication with stakeholders on campaign progress.
• Track budgets and media buys accurately.
• Stay informed about market trends to inform planning decisions.

Requirements

• 4+ years in media planning/buying, preferably in an agency.
• Experience with digital media is a priority.
• Familiarity with tools like Prisma or MediaOcean.
• Strong organizational and communication skills.
• Ability to manage multiple projects in a fast-paced environment.
• BA/BS degree required.
• Understanding of marketing and advertising concepts.
• Experience with third-party ad servers is a plus.
• Detail-oriented with a commitment to process improvement.
• Strong negotiation and problem-solving abilities.

Benefits

• Competitive salary range based on experience.
• Inclusive culture that values diversity.
• Opportunities for professional development.
• Collaborative work environment.
• Focus on improving patient lives.