Growth Marketing Specialist - Remote

Overview

The Growth Marketing Specialist will play a key role in helping get more people to the virtual doors of Equip by managing the performance of existing and new digital channels, with a focus on Paid Meta, and growth partnerships.

In Short

• Manage daily performance of all assigned digital channels (including Paid Meta).
• Own the testing pipeline for all assigned digital channels.
• Partner with the Brand Team in creating necessary assets for initiatives.
• Create landing pages with minor edits as needed for testing.
• Assist in launching new channels as needed.
• Monitor, measure, and analyze performance across digital and partnership channels.
• Deep dive into data of assigned channels for optimization.
• Be the primary POC for outside partners that Growth Marketing works with.
• Support the Sr. Manager, Growth Marketing in scaling the partnership channel.
• Perform other duties as assigned.

Requirements

• BA degree in Marketing or related discipline.
• 2+ years of professional experience in a marketing role.
• Familiarity with the paid Meta channel.
• Demonstrated comfortability with analyzing marketing data.

Benefits

• Flex PTO (3-5 wks/year recommended) + 11 paid company holidays.
• Generous parental leave.
• Competitive Medical, Dental, and Vision plans.
• Company-paid Short-Term and Long-Term Disability.
• 401(k) retirement plan.