Demand Generation Manager - Remote

Overview

The Demand Generation Manager at Enable is responsible for developing and executing integrated marketing campaigns that generate qualified pipeline and accelerate revenue growth.

In Short

• Design, launch, and manage multi-channel campaigns.
• Build and execute account-based marketing initiatives.
• Align campaigns with sales strategies for timely lead follow-up.
• Create mid-funnel and bottom-funnel programs.
• Collaborate with product marketing on campaign messaging.
• Track and report on KPIs like MQLs and campaign ROI.
• Continuously analyze and optimize campaign performance.
• Ensure accurate lead scoring and reporting with marketing operations.

Requirements

• Strong understanding of B2B demand generation best practices.
• Knowledge of funnel conversion metrics and pipeline acceleration tactics.
• Proficiency in marketing automation platforms and Salesforce.
• Familiarity with ABM platforms and intent data tools.
• Ability to manage multiple projects in a fast-paced environment.
• Strong analytical skills for actionable insights.
• Excellent communication skills with a collaborative mindset.
• Creative problem-solving skills and execution bias.

Benefits

• Opportunity to work in a rapidly growing company.
• Access to cutting-edge marketing technologies.
• Collaborative and innovative work environment.
• Potential for career growth and development.