Senior Marketing Analyst - Remote

Overview

Empowerly is an education technology company on a mission to democratize college admissions through personalized, data-driven college and career counseling. We operate as a remote-first company, building a team of collaborative, mission-driven professionals who thrive in fast-paced, digital environments.

In Short

• Drive performance insights and strengthen marketing infrastructure.
• Analyze datasets from various marketing platforms.
• Develop and maintain dashboards and KPIs.
• Conduct campaign performance analyses and customer segmentation.
• Utilize data warehouse tools to structure datasets.
• Build interactive dashboards and visual reports.
• Translate performance data into actionable marketing strategies.
• Manage multiple projects and collaborate cross-functionally.
• Explore AI-powered marketing tools for operational efficiency.
• Stay current on industry trends in marketing analytics.

Requirements

• Bachelor’s degree in a relevant field.
• 5–7 years of experience in marketing analytics or data analysis.
• Proficiency in SQL and data warehousing platforms.
• Experience with dashboard tools like Tableau or Power BI.
• Strong knowledge of attribution modeling and funnel analytics.
• Excellent communication skills.
• Strong organizational and project management skills.

Benefits

• Work in a remote-first environment.
• Opportunity to work with a mission-driven team.
• Engage in innovative projects and tools.
• Collaborate with cross-functional teams.
• Access to professional development resources.