Senior Product Marketing Manager (x/f/m) - Focus on Content - Remote

Overview

The Customer Engagement Team is looking for you as a Senior Product Marketing Manager (x/f/m) - with a focus on content. In this position, you will develop product- and user-centered content and campaigns for our B2B community with the goal of turning our customers into product experts, growing the community, increasing engagement, and promoting recommendations.

In Short

• Develop product- and user-centered content and campaigns.
• Create and manage content in various formats (articles, videos, webinars, guides, testimonials).
• Enhance the use of Doctolib products and features.
• Manage community engagement and growth.
• Coordinate content development with cross-functional teams.
• Strategically develop the Content Library.
• Manage project timelines, budgets, and outcome tracking.
• Work independently and maintain structure in project phases.
• Experience in the healthcare sector is a plus.
• Experience with ambassador or community programs in B2B.

Requirements

• Degree in communication sciences, marketing, or similar fields.
• At least 3 years of experience in (product) marketing in a B2B SaaS company.
• Expertise in customer communication, content marketing, and/or community management.
• Strong analytical skills for data-driven decision-making.
• Well-structured and able to meet deadlines.

Benefits

• Company health insurance with great additional benefits.
• Quarterly bonus and a competitive salary package.
• 28 vacation days + 1 additional day for each full calendar year of employment (max. 30 days).
• Doctolib Parent Care Program with extra parental leave.
• Solidarity Days: 2 days per year to support healthcare charities.
• Mental well-being support through access to coaches and psychologists.
• Flexible working hours and hybrid work model.
• Flexibility Days: 10 days per year to work from abroad.
• Public transport cost reimbursement or company car (only for Field Sales).
• Healthy snacks in the office and a sports program with Urban Sports Club.