Product & Content Marketing Manager - Remote

Overview

We are seeking a highly motivated and experienced Product & Content Marketing Manager to act as the crucial bridge between our product management teams and the broader marketing organization. This role will be instrumental in translating product features and functionalities into compelling content that resonates with our target audiences and drives product adoption. The ideal candidate is a strategic thinker with a strong understanding of B2B SaaS, excellent communication skills, and a passion for creating impactful marketing materials.

In Short

• Develop a deep understanding of products and their target market.
• Research and define target audience personas.
• Create a comprehensive content marketing strategy.
• Collaborate with product management and marketing teams.
• Provide necessary content and tools for marketing and sales teams.
• Maintain competitive positioning documents.
• Translate technical product features into clear language.
• Track and analyze content marketing performance.
• Gather market feedback and customer insights.
• Ensure content is culturally relevant for the German market.

Requirements

• Experience with product marketing methodologies.
• German speaking preferable.

Benefits

• Opportunity to work in a dynamic environment.
• Collaborate with cross-functional teams.
• Impactful role in product adoption.
• Access to the latest product information.
• Contribute to marketing strategies.