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Product Marketing Director, Diagnostics & Health Systems - Remote

Posted 4 days ago
Marketing
Full Time
MA, USA
$195,000 - $205,000/year

Overview

DNAnexus is the enterprise platform for precision health. We are on a mission to accelerate the development, approval and delivery of personalized treatments.

In Short

  • Lead product positioning, messaging, and go-to-market strategy for diagnostics and health systems portfolio.
  • Partner with product, sales, and customer success teams to understand customer needs.
  • Identify and translate customer success stories into compelling case studies.
  • Develop customer-centric messaging articulating platform's value proposition.
  • Create sales enablement materials for effective communication of solutions' value.
  • Track competitive landscape, market sizing, and trends for strategic decision making.
  • Measure and optimize marketing effectiveness through data-driven analytics.

Requirements

  • 10+ years of product marketing experience, 3+ years in SaaS/platform technologies.
  • Experience in healthcare technology, particularly in diagnostics and genomics.
  • Proven success in developing go-to-market strategies that drive results.
  • Strong understanding of healthcare industry trends and buying processes.
  • Excellent communication skills to translate technical concepts into customer benefits.
  • Experience collaborating with product, sales, and executive teams.
  • Bachelor's degree required; MBA or advanced degree preferred.

Benefits

  • Medical, dental, and vision insurance.
  • 401(k) retirement plan.
  • Life insurance and disability insurance.
  • Flexible paid time off.
  • 12 weeks of paid parental leave.
  • Paid national holidays.
DNAnexus logo

DNAnexus

DNAnexus is an enterprise platform dedicated to precision health, aiming to accelerate the development, approval, and delivery of personalized treatments. With over 15 years of bioinformatics innovation and genomics expertise, DNAnexus offers a cloud platform that centralizes and enriches multimodal omics data, supports various informatics use cases, and facilitates secure collaboration across the healthcare continuum. The company is trusted by leaders in precision health and strives to make omics and real-world data accessible, actionable, and secure, ultimately improving patient lives. Headquartered in Mountain View, California, DNAnexus is rapidly growing, backed by prominent investors like Google Ventures and Blackstone, and is committed to maintaining high standards and values while fostering a diverse and driven team.

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